From October to June, students study how fashion enterprises function, as well as the organization of the different services within the enterprises. Students develop collection plans, product cards, media plans and merchandising projects.They discover the distribution of a finished product through the analysis of different networks. During their two internships, students integrate the marketing service, the business service and the communication service within a fashion firm.

  • Manufacturing and production
  • Accessories (shoes, leather goods, jewelery, eyewear)
  • The different distribution networks (marketing and legal aspects)
  • Merchandising
  • Internship report (in English, Spanish / Italian)
  • Collection plan and product cards; how to determine the sales price
  • Communication strategy
  • Events organization
  • Fashion history and the media
  • Functioning of a fashion enterprise and its different services; through 2 internships
  • Fashion vocabulary in English, Spanish / Italian
  • Identifying brand names : from the luxury sector to the mass distribution sector
  • Financial analysis and the analysis of the costs of an enterprise
  • Créadis (from creation to distribution)
  • Fashion History
  • Fashion and Society
  • Fashion and the Media
  • Marketing
  • Financial Analysis
  • Law
  • 2 Languages : English and Spanish / Italian
  • Communication
  • Computer
Approximately 640 hours
  • Students within the European Union :
    8220 euros per year Payment : 3 installments; 1/3 due upon enrollment

  • Students outside of the European Union :
    8220 euros per year Payment : 1 installment due upon enrollment


Classes begin : late September / early October 2007
Classes end : late June 2008
There is an internship after the Christmas holidays as well as a summer internship. (total of 12 weeks minimum)
  • Students must pass the continous assessments, the final exam and have their internship validated.
    Admission directly into 2nd year :
      -Baccalauréat + 2 in a business management course
      -school records
      -motivation interview
      -evaluation tests
- Education
 

2nd Year ISEM